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Visitors become frustrated when they click on an underlined or colored word and it's not a functioning link.
A word or phrase that is a link will be a different color than the regular text and it will often appear underlined. For this reason it's confusing to visitors if you use multiple colors or underlining for your regular text.
Format Text
- Subject headings can be "noticed more" if they are made larger than other text.
- All black, serif text is thought to be the easiest to read but I prefer sans-serif (Arial or Verdana).